DKS Associates is introducing the next generation of ITS to the 16 counties in the North State Super Region for Caltrans (Districts 1, 2 and part of 3) through development of a Regional ITS Master Plan for northern California. The region is predominantly rural, with a large urban area around Redding in Shashta County. The plan provides a framework for updating and further developing the ITS facilities on the heavily trafficked I-5 Corridor, between Sacramento and the Oregon border; and introducing the next generation of ITS to the many rural highways and communities in a wide variety of geographical and climatic conditions throughout northern California.